A Chat with John Economaki, Founder and President, Bridge City Tool Works
The little formula that we've got going now, with new product introductions and "sneak previews," people get excited about that. There's always something new coming out of our facility. I think that's what we're known for right now. This is an exciting thing for people. You probably don't know this yet, but when you get to be about 45 or 50 and you've been working your tail off, and you've got your house and kids, most guys go, "Now what?" And guy's aren't notorious shoppers. This is a pretty common thing for me. At Christmas time, when I go shopping for my family, I usually end up buying a bunch of stuff for myself. I don't go shopping very often, and when I do, I see things I want. Then you bring it home and everyone's upset with you because you didn't tell them you wanted it. But I didn't know I wanted it until I saw it.