A Chat with John Economaki, Founder and President, Br

If you want to limit it to business, I say that in 150 years, I think there will be people who still cherish what we've made. Looking backwards at what people cherish now, I can't see that not happening. In the history of woodworking tools, there hasn't been another company who's done what we've done; consistently make a product of the caliber and quality we've made. Maybe that's over the top, but I don't think so. I think that the joy of something well made is an important thing.