A Chat with Frank Glaser, president/owner, James’ and Fralinger’s Salt Water Taffy

CS: Are people working on the catalog at multiple locations?
FG: We’re presenting a product that has to be unique in its nostalgic appearance. For us to slap a box into another box, especially at Christmastime, that’s not going to keep that customer. So we wrap every box that goes out of here during the holiday season, which is a big plus for the customer, but really difficult for us. That puts everybody, whether they’re at this location or another location, usually doing some sort of packaging work that’s done in the facilitation area. Because we’re really not that busy in the stores when it’s not summertime, with the exception of the chocolate stores. Rather the chocolate stores are very busy this time of year, the taffy stores are not.