A Chat with April’s Profile, A.G. Russell and Goldie Russell, president and CEO, A.G. Russell Knives

CS: And your primary merchandise is knives?
A.G.: That was almost totally true until 1998. In 1997, we started a new catalog. The Christmas catalog of Russell’s for Men mailed in January of 1998. That’s a gift catalog for men.

Goldie: Has anyone sent you catalogs yet? I want to let you know that the Russell’s for Men Web site is not indicative of the catalog. The Web site needs work. It’s old. We rebuilt the A.G. Russell Web site two years ago, and had started work on the Russell’s for Men site when we lost the employee who was doing that. That site is a big project for this year.