By
George Skaff
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
The in-store usage of smartphones is starting to resemble a personal shopping assistant, guiding the consumer through their "showroom" experience. The consumer sees something they like and, similar to the click of a mouse, reach for their mobile device to look up more information — e.g., customer reviews and competitive pricing.
0 Comments
View Comments
George Skaff
Author's page
Related Content
Comments