7 Tips for E-Commerce Sanity

Managing a fully functional e-commerce site as part of your retail operation is a bit like owning a house — you're constantly concerned with what might break next and how to go about fixing it. Much like proper maintenance on your home goes a long way to keeping the handyman at bay, there are several common sense steps you can take to make sure that your omnichannel strategy stays fresh and your online presence relevant. For most retailers, the web is an extremely important — often the most important — channel for profitability.