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Joe Keenan
and Catalog Success
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The knowledge base management system should focus on the following three core areas, the whitepaper says.
* Content: Multidimensional knowledge bases provide adaptive, closed-loop content management and work flow capabilities for authoring, publishing, content performance-tracking and closed-loop content management. Adaptive content management ensures the content remains fresh and relevant by monitoring ongoing content performance (e.g., is the content being used; is it answering the questions; does the content base cover FAQs?) and by automatically triggering content creation and management tasks with service levels attached to them.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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Catalog Success
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