7 Strategies to Help Grow Your E-Commerce Sales

Armed with the knowledge that consumers are more comfortable and willing to make purchases online than ever before, retailers must take the next step and take advantage of this trend. Here are seven tips to help you get on the right track:

1. Keep customers on the hook. Consumers have gotten familiar with the retail game and will use their skills to get the lowest price possible. Make sure consumers who have searched and browsed your site keep you top of mind by using site or search retargeting. If they’ve abandoned a shopping cart on your website, there’s probably a good reason why. An email program with a customized promotion can help get them back.