By
Joe Keenan
, Senior
and Catalog Success
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So on Orvis’ site, the catalog quick order results page has been redesigned to mirror its product pages, providing a better shopping experience for the customer. And Wolansky proved it’s worked. Catalog quick order sales grew 134 percent in the months following the launch of the new results page, and sales per visit are 7 percent greater this year.
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- Companies:
- Boston Proper
- Orvis Company
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
Senior
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Catalog Success
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