The popularity of mobile applications is growing at a tremendous rate, which can clearly be seen in the transformation happening around us — the way we work, interact or spend time owing to the various technological advancements.
Enterprise mobility is now considered to be at the forefront for all businesses, regardless of their model, scalability or size. So, why has it turned out to be so significant for the businesses of today?
Take a look at some of the important aspects that reveal the significance of enterprise mobility:
- User data: You can access real-time data through enterprise mobility solutions. Therefore, regardless of where you are, you can engage in planning and formulating strategic decisions while flawlessly carrying out work.
- Resource allocation: Mobility software enables you to connect to your workforce, allocating work according to the changing demands and requirements of the business. This can improve employee utilization, thereby the profitability of the business.
- Participation: Your stakeholders and workforce will be able to access relevant business information on their mobile devices while integrating effective enterprise mobility solutions.
- Productivity: The effective business app solutions will allow your employees to work from anywhere with their mobile devices. This means there will be no delay in work, which will ultimately result in enhanced productivity.
- Collaboration: With an enterprise social networking system, you can get the benefit of real-time collaboration. Furthermore, you'll experience strong communication that can lead to teamwork, innovation, cooperation and minimized business risks, ultimately driving return on investment for the business.
According to a global survey, 71 percent of enterprise businesses think that mobility is a top priority, and 63 percent think that mobility is the most important factor to gaining a competitive advantage.
The worldwide enterprise mobility market is expected to reach $240 million in revenue by 2020. Moving ahead, here’s what you should know about the latest enterprise mobility trends for 2019.
Trends That Can Take Your Business to the Next Level in 2019
When you apply enterprise mobility solutions correctly, your business becomes empowered through increased productivity as well as improved collaboration and communication. The below are some of the top enterprise mobility solutions, and they have the potential to change your business.
1. Artificial Intelligence (AI)
AI promotes complete automation in across business operations. Many companies are taking advantage of the benefits that AI can provide, but others are lagging in inherent adoption of automation as they ignore the overall importance of AI in their business.
With time, almost every company will move towards leveraging the complete power of AI. Some of the recent concepts driven by AI include voice-activated assistants like Siri, facial recognition software, and smart cars.
2. IoT
The Internet of Things (IoT) is becoming mainstream, and remains mostly in the form of connected devices and smart sensors. However, with the increasing influence of IoT on enterprise applications, this scenario is going to change quickly. You can now expect enterprise apps to become smarter than ever.
Irrespective of the industry sectors and business model, companies are using IoT-enabled mobile apps to manage various smart devices while promoting automation in the organization. In addition, IoT-enabled mobile apps can provide users with valuable data, enabling them to come up with efficient and results-oriented business strategies.
3. Augmented Reality (AR)
AR, which was once used to make games, has raised its prominence across various industry sectors. Today, it has become one of the fastest-growing enterprise mobility trends as it has the potential to make the user experience more pleasant and lifelike.
The technological advancements happening at regular intervals act as a bridge between the real and virtual world. Integrating AR into business mobility solutions can create a simulative experience for users. Not only this, but AR can also be used to provide workforce training from a remote location in quite an interactive way.
4. Bring Your Own Device (BYOD)
The trend of asking employees to bring their own devices to work is growing these days. The device can be anything — mobile phone, laptop, tablet. Here, businesses come up with custom enterprise applications that can work well on multiple devices, irrespective of display size or operating system.
On one hand, your employees can easily download the apps and access them while getting seamless connectivity. Also, you can save big bucks on purchasing and maintaining smart devices for your employees.
5. Cloud Storage
Adopting the concept of cloud computing used to be a choice. When we talk about it today, however, it has become a compelling requirement for enterprises across the globe. Even business mobility solutions have embraced cloud services as it's possible to access data regardless of time and place. Moreover, cloud storage is a cost-effective way to store extensive business data.
The primary aim of an enterprise mobility solution is to provide users with seamless access to data. Therefore, it makes it imperative for businesses to shift to the cloud to achieve that goal. However, in the era of cyber attacks, you have to take certain precautions when it comes to data security. The hybrid cloud concept can help you deal with these concerns effectively.
6. Location-Based Services
There's a growing demand for location-based services in today's retail environment. Consumers have largely become tech-savvy. Not only they have started using multiple apps, but they're also using their smartphones to search for different local businesses and services.
With the presence of a GPS location tracker and the facility of Google's advanced search, consumers can get relevant search results nearest to their current location. This is particularly valuable for retailers with extensive brick-and-mortar store footprints.
7. Security Model
You might be skeptical of your data security by embracing BYOD or cloud storage. Security is of the utmost importance, especially with the growing incidents of theft and data breaches. It's critical that your business and customer data remains safe and confidential.
So, what's the solution?
Your concern about data security ends with end-to-end mobile device management. This includes effective monitoring as well as management of mobile devices, apps, data and networks that are used by your organization to leverage mobility solutions.
Get Ready to Update Your Mobile App With These Latest Trends
There's much more to these trends, and they will continue to evolve over time. Therefore, in order to strengthen your customers’ experiences, enjoy profound access to customer data, and drive your business flawlessly, it's best to implement these enterprise mobile app trends.
Nirav Shastri is a senior digital marketing strategist at Space-O Technologies, an iPhone app development company.
Related story: 6 Essentials for Creating Retail-Focused Augmented Reality Apps
Nirav Shastri is a Sr. Digital Marketing Strategist at Space-O Technologies, an iPhone app development company. He has 7+ years of experience in the Information Technology industry that inspires him to share his knowledge through articles. In fact, Nirav also works with a team of experienced creative digital strategists to generate unique and data-driven campaigns. He also spends his time reading about new technology and watches motivational videos.