6 Online Retail Trends

By Melissa Campanelli

The following six trends were discussed by Scott Silverman, executive director of Shop.org, during the closing keynote session of the Retail Marketing Virtual Conference & Expo, which took place on June 24 and is on demand until Sept. 28.

1. Online retail growth in the context of overall retail and Amazon.com. Online sales today far outperform retail stores, and they continue to be a bright spot in the industry and a growth driver in retail overall. But retailers should also think about the web's impact on offline sales. "Looking at the impact the web has on offline sales makes you think about things differently, and makes you think about the fact that online sales are just the tip of the iceberg," Silverman said.

1 2 3 4 5 6 7 8 All Next »

0 Comments

View Comments

Companies:
Amazon.com

People:
Scott Silverman

Places:
U.S.

Melissa Campanelli Author's page Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.