Production: Think Bigger and Better
6 factors to focus on when tightening production budgets this year
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Dawn Flook
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To save the most production money possible this year, focus on these six key factors.
1. Get on the DAMwagon. DAM systems are databases that store, archive and provide easy access to all your digital information — namely, copy and images. The benefit is a centralized resource that can be altered and added upon by numerous sources — your art department, merchandisers and vendors, among others — based on your parameters.
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Dawn Flook
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