6 E-Commerce Security Pointers for Marketers and Consumers Alike
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Tim Callan
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These messages alert customers to account problems, account status changes, special sales offers or even the need for special security software downloads. These messages also include links to phony websites to get customers to input personal information.
Retailers’ sites generally don't need more than a name, shipping address, billing address, credit card type, card number and expiration date. Consumers should become suspicious whenever social security numbers or bank routing numbers are requested. Retailers don't need to execute customer downloads to upgrade site security. As a business rule, only collect what you need for the purpose of the transaction at hand.
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- Companies:
- Amazon.com
- EBay
- VeriSign
- People:
- Tim Callan
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Tim Callan
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