5 Ways to Out-Amazon Amazon in Online Selling

While Amazon is one of the better retailers in selling online, other web retailers can "out-Amazon" Amazon and even Amazon can out-Amazon itself with the innovations mentioned in this article. Drawn from the brick-and-mortar retail world, these innovations can be leveraged in the digital world thanks to advancements in customer engagement technologies. Without further ado, here they are — you might want to consider using them within the context of your own online business: