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Are Brick-and-Mortar Stores Catching Up?
Brick-and-mortar retailers make up a smaller percentage of the total value of online transactions, but given a pre-existing relationship with in-store customers, their presence online should place them at a distinct advantage. On average, around 90 percent of small to midsized retailers have an online presence, which is positive news. However, just over half of those companies sell products online. This leaves many retailers without an online store and dependent entirely on in-store sales for profit.
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Aaron Blackman
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