5 Tips to Minimize the Impact of USPS Rate Increases

1. Maximize carrier route qualification. Carrier route qualified mail remains a highly effective way of minimizing mail costs despite recent disproportionate, USPS-proposed increases. Mailers with larger circulations will find it easier to have a higher percentage of mail qualify for carrier route discounts. Techniques such as add-a-name or co-mailing, however, allow mailers to raise qualification levels.