4 Tips for Retailers to Keep Websites Secure in 2014

Negative user experiences could lead to negative impacts on revenue and brand affinity. However, if retailers update too few rules, they run the risk of a threat and downed site, yet again leading to lost revenue and weakened brand credibility.

So how do you tackle this double-edged sword? Test, test, test. This will allow you to find a happy medium, ensuring both a quality user experience and secure website.