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And, of course, the final cost in the total cost of ownership equation is the cost of any incidents. As we saw in August, even a few minutes of downtime can erase hundreds of thousands of dollars in revenue.
It's not enough to simply provide a better experience for shoppers. As this summer's website outages have shown, companies need to think first of the fundamental areas supporting their system. And while R&D, proper testing, up-to-date hardware, and operations costs can be steep, they're likely far below the potential cost of a downtime incident. By focusing on these four areas of your system, you'll be able to make sure your online shop remains open for business.
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- Companies:
- Amazon.com
Samer Forzley
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