3 Ways to Make Social Media Work for You

2. Use automated services like Twilert and Google Alerts. Twilert and Google Alerts let you pick specific search phrases and then automatically email “mentions” to you on a schedule you choose. For search words, the possibilities are endless: company name, key products, services and more. You could, for instance, create a Google Alert for “Acme Dynamite Blaster 3000,” and Google will email you any time someone publishes a web page or blog with that phrase.