Also, by leveraging location-based data, you can offer mobile users localized offers and content that are relevant at the right place and time. If you have a mobile chat solution in place, for example, agents can see exactly where a user is chatting from and offer location-based advice — e.g., a nearby store that carries the specific product they're interested in. Users can get all the information they need in a single interaction without having to leave the mobile app or make a phone call.
- Companies:
- LivePerson
- Places:
- US
Grant Miller is vice president, global strategic product management, at Pitney Bowes where he manages four distinct product families in the company’s global production mail business for enterprise-level clients. Grant holds a Bachelor’s of Science in Mechanical Engineering from Purdue University and an MBA from Butler University. For more information, please visit www.pitneybowes.com