3 Tips to Drive E-Commerce Sales This Holiday Season

The most effective mobile sites are equipped with readily available customer service options. Mobile shoppers traditionally have higher bounce rates because it can be difficult to find what you're looking for on a smaller device. Therefore, your customer service information should be effortless to locate on your mobile site and/or app. Consider deploying live chat on your mobile site or app; one in three survey respondents said they'd likely use live chat to get assistance while browsing a mobile site or shopping in-store.