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Reas Baumhof
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Here are three important aspects of EMV technology that retailers must understand:
1. "Chip & signature" functionality: EMV payment technology is commonly referred to as "chip & pin." However, most merchants and card providers don't realize that this technology will likely not include PIN authentication in the U.S. On the contrary, EMV technology in the U.S. is expected to use signature authentication rather than PIN authentication, making "chip & signature" the more appropriate phrase.
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Reas Baumhof
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