Editors Take: 2010 Recovery Requires New Thinking

The New Consumer Mind-set
Ryan Deutsch, vice president of strategic services and market development for StrongMail Systems, wrote a recent article for one of the e-newsletters put out by our sister publication, eM+C, where he said, “The social web is here to stay. Consumers will continue to turn to a variety of ‘influencers’ within their social networks when making purchase decisions.”