11 Social Marketing Tips for the Holidays
Have a social media presence? Here's what to do with it this season
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What's Naughty
6. Don't be a Scrooge and dismiss the holidays altogether. A huge social snafu this season is to continue on robot mode — i.e., changing nothing about your streams and avoiding Christmas, Hanukkah and so on. When prospects visit your pages, they should see that you're staying fresh. This is also a great example of why a real, live conversation manager at the helm is essential to a functioning community.
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Melissa Fiorenza
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