Special Report: Sustainability & the Environment
12-Round Bout to be Green: Catalogers and environmental groups go toe-to-toe over mailing practices
• On March 11, 2008, the five-year anniversary of the National Do Not Call Registry, ForestEthics launched its own do-not-mail campaign to stop “junk mail.” Modeled after Do Not Call, the campaign seeks to honor consumers’ rights to choose what mail they receive by creating a registry where they can opt out of receiving all direct mail, catalogs included.
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