11 Mistakes to Avoid When Buying Telemarketing Lists

Mistake #10 — Assuming all customers can use your product or service.
Know what type of consumer or business you want to target, including but not limited to age, income, family size, mortgage information (if applicable) and credit stand level (if necessary) for your marketing campaign. A good list broker will be able to help you determine the correct search criteria for your campaign. Always have some idea of what and who you are targeting before ordering a telemarketing list.