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When something’s wrong, piggers are authorized to make it right, and they’re fully supported by management. Piggers never need to decide between making the customer or the boss happy; the two are one in the same.
Management Involvement
Top management involvement in maintaining a strong, customer-focused culture is critical to success for many marketers. The Container Store manages customers across all retail channels with its strong commitment to the company’s values and customer happiness. All 4,000 employees receive 240 hours of training, and it’s their collective responsibility to maintain and nurture their unique culture.
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Joanna Br
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