10 Ways to Put More Zing in Your Prospecting With Alternative Media

Now is the time to rethink your entire prospecting strategy. If you’re not totally satisfied with your response rates and cost per new customer, it’s high time that you make some changes. Good hunting!

Jack Schmid is president of J. Schmid & Associates, a catalog consulting firm in Shawnee Mission, KS. He can be reached at (913) 385-0220