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Another technology to try: Content-management software. Tim McAdow, market manager at Banta, a commercial printer based in Menasha, WI, relates case studies he recently received from two catalog clients. One client producing a 1,500-page catalog using Banta’s B-media content-management software shaved two months off its production time. Another reduced its catalog editing time by 90 percent.
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Reported Donna Loyle
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