10 Tactics for Online Testing

Subtle tests will, at best, yield subtle results, often too small to detect.

3. Maintain test notebooks. Document each test you do, why you did it and what happened. Short pre-test and post-test summaries keep you from repeating mistakes or wasting time on questions already answered.

Before the test, write a clear hypothesis of what you’re trying to prove or disprove. Here’s an example: