Web Site Maintenance: 10-Querry Guide to Replacing Your E-Commerce Platform

Q8: Do you want full service or just a Web platform? Some vendors that specialize in developing Web sites are perfect for companies with internal teams that handle the e-mail marketing, search engine optimization and search engine marketing work — or that have established vendors for such.

Other vendors offer the whole spectrum of services in one package and are great for companies with limited staff and/or know-how. Determine which services you need. Arguments can be made for doing all the work with one vendor for convenience, or for using specialists for each task where you get the best of breed in each area.