Amazon.com has been testing the use of its own delivery vehicles in Los Angeles, New York City and San Francisco following an earlier pilot in the U.K.
Industry insiders have stated that Amazon intends to slowly roll out its own delivery fleet — branded as Amazon Logistics — until it eventually covers the top 40 domestic markets, representing about half of the U.S. population. Deliveries to the rest of the U.S. would eventually be handled by the U.S. Postal Service principally, and to a lesser degree, regional carriers.
Rob Martinez is the CEO of Shipware LLC, a professional services firm that transforms businesses through intelligent distribution solutions and strategies. Rob has helped some of the world’s most recognizable brands reduce parcel shipping costs an average of 25 percent through contract negotiations, rate benchmarking, modal optimization, invoice audit and other savings vehicles. A cum laude graduate of UCLA, Rob has 20 years of transportation industry experience, including executive positions at DHL and Stamps.com, in addition to his work as an outside consultant since 2001.