Victoria's Secret, Destination Maternity Partner With the NFL to Target Female Football Fans ... and Shoppers
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The NFL is going from the gridiron to the runway with fashion advice to help female fans wear their team colors everywhere from tailgates to posh nightclubs. The league has thousands of new products including jeans with logos on the back pockets, flip-flops and yoga mats for women this year. It's pairing up with shops such as Victoria's Secret and Destination Maternity to sell the new products this fall in 3,000 new stores.
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- Companies:
- Target
- Victoria's Secret
- Places:
- Mediterranean
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