shopkick Adds In-App Purchases to Help Retailers Fight Amazon

shopkick, the iOS and Android app that lets users search for products, find out where they're sold, and then automatically get checked in at retail locations for discounts to buy them in-store, is making another move that widens its remit beyond simply driving more bricks-and-mortar business. The startup is launching in-app purchases, starting with 30 major stores that were already a part of shopkick's product aggregation platform, including Target, Macy's, Best Buy, Old Navy and Anthropologie.