Customer Service and Cross-Channel Consistency Best Ways to Combat Showrooming, Report Finds

CrossView, a cross-channel commerce solutions and retail technology provider, announced key results from a recent study that found cross-channel consistency and superior customer service are two of the most powerful assets to help retailers win against the looming threat of showrooming. The study found that the most successful retailers focus on the fundamentals such as buy online, pick up in-store and consistent, transparent pricing and promotions.