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Even in an age of Twitter posts and Instagram photos, email is still the way marketers reach the hearts — and wallets — of consumers. And that's why retailers are up in arms about Google's latest tweak to Gmail. Over the summer, the internet behemoth gradually introduced a new inbox with an assortment of folders for different types of messages, including a main inbox and ones for social networking alerts, e-commerce promotions, updates from businesses like banks and mailing list messages.
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