Ray-Ban Opens Online Store in China
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Ray-Ban, a division of Milan-based luxury eyewear retailer Luxottica Group S.p.A., has opened a premium eyewear online store on Taobao Mall, the business-to-consumer platform within China's largest online retailer Taobao. Ray-Ban's e-store will serve as an avenue for the brand to launch exclusive premium collections and offer Chinese consumers a selection of original and iconic styles.
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- Sara Beneventi
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