Despite Tough Economy, Luxury Brands Leading Digital Marketing Charge

E-commerce is having a significant impact on the overall growth of the luxury retail category, even during a weak economy, according to a study released by PM Digital, a New York-based digital marketing agency. This is among the findings in PM Digital's Trend Report: Luxury Brands Online, which analyzes the state of luxury e-tail and predicts how emerging digital and social media trends will impact the industry.