Old Navy Pops Up in Japan
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iPad stations, videos on giant screens, fun photo-ops, limited-edition fashion giveaways: Now that’s the way to shop! Last week at the opening of Old Navy’s first-ever pop-up store in Japan, the brand took the shopping fun factor to a new level. And although no products are for sale yet -- Old Navy makes its outside-North-America debut this summer - international consumers are able to soak up the brand's irreverent spirit. On location opening day, Lorenzo Moretti, who leads International Business Development & Operations at Gap Inc. shared his first-hand account of the experience: “Opening morning was busier than any
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- People:
- Lorenzo Moretti
- Places:
- Japan
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