Meijer launches digital coupon service

Grocery retailer Meijer said Monday it has debuted a digital coupon program it calls mPerks.With the new program, shoppers can preview and select product coupons that are then stored in their personal mPerks account, the company reported. The applicable coupons are then instantly redeemed when shoppers code in their mobile phone number at check-out."With the advent of our new mPerks program, we've developed a smart and convenient way to keep more money in our customers' pockets," said Frank Guglielmi, director of public relations for Meijer. "No more clipping or printing of coupons. This is a faster and easier way