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E-Commerce, Mobile

November 30, 2011

Malls Nix Plans to Track Consumers Via Cell Phones

Facebook Facebook Twitter Twitter LinkedIn LinkedIn Two%20malls%20planning%20to%20test%20new%20technology%20designed%20to%20track%20shoppers'%20movements%20via%20cell%20phone%20signals%20have%20nixed%20those%20plans%20after%20a%20U.S.%20senator%20raised%20concerns%20about%20privacy,%20according%20to%20The%20Consumerist.<%2Fa>%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Faggregatedcontent%2Fmalls-nix-plans-track-customers-via-cell-phones%2F" target="_blank" class="email" data-post-id="27196" type="icon_link"> Email Email 0 Comments Comments

Two malls planning to test new technology designed to track shoppers' movements via cell phone signals have nixed those plans after a U.S. senator raised concerns about privacy, according to The Consumerist.

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