Hooters Boots Social Media Connections With QR Code Initiative

Restaurant chain Hooters is proving that it's a force to reckon with in the mobile space with a new campaign that uses mobile barcodes and social media to further drive brand awareness. The Lee Corso’s Saturday Ticket campaign lets users “Like” Hooters on Facebook to receive a "Buy 10 Get 10 Wings free" offer. Hooters is also using QR codes that lead consumers to its Facebook page.