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As online evolves and e-commerce grows, Home Depot's vision of interconnected retail continues to morph. The retailer is leveraging its brick-and-mortar presence, blended with its virtual assets to better optimize the new technology and new shopping behaviors. "That really is from our company's perspective the center point of our strategy," said Kevin Hofmann, senior vice president and president of online for Home Depot, at the Goldman Sachs Dotcommerce Conference. "Interconnected retail isn't a tangential distraction; we're convinced that this is the future."
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- Companies:
- Home Depot
- People:
- Kevin Hofmann
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