Halloween is the Perfect Holiday for Retailers

With our seemingly endless fascination for "The" holiday shopping season — which culminates in important religious holidays like Christmas, Kwanza and Chanukah — we often lose sight of Halloween. But if you've ever worked for a party supply retailer and/or costume supplier (which I have), it's a holiday you never forget. Before the chaos we now call "doorbusters" that occur Thanksgiving weekend, there were the three days before Halloween.