Dillard’s to enhance web presence with strategic investment

Little Rock, Ark. -- Dillard’s said Wednesday it has made a strategic investment in e-commerce company Acumen Brands in a move toward enhancing the department store retailer’s website dillards.com, as well as Acumen’s 12 e-commerce sites. Dillard’s invested $4 million in Series B preferred stock of Acumen Brands, leading a $5 million round of growth financing which also included participation from existing investors Noro-Moseley Partners, BLH Venture Partners, the Gravity Fund and the Arkansas Risk Capital Matching Fund. Acumen, based in Fayetteville, Ark., offers branded storefronts for a variety of professions and lifestyles including medical uniforms, work wear and