CVS Gives Online Beauty Club a Makeover
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CVS has given its Beauty Board, a panel of beauty experts who provide interactive content and advice for fans of the CVS Beauty Club Facebook page, a "makeover.” Launched in June 2011 to bring value, beauty insight and real-time advice to ExtraCare Beauty Club's 12 million members, the updated Beauty Board will include a panel of experts who are able to provide more personalized answers to fans' beauty questions. Along with direct access to the new Beauty Board, the more than 320,000 fans of the CVS Beauty Club
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