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IT investments continue to provide opportunities for sales growth at Bon-Ton Stores. This spring the retailer will introduce its Let Us Find It software in stores, linking the point-of-sale ordering system with real-time inventories to drive sales growth. This is the second largest opportunity for Bon-Ton behind e-commerce. The retailer will also use RFID technology in-store, beginning with the shoe department to confirm that all shoe styles are on display. The technology was tested last fall with dramatic results and there are plans for it to be expanded to other merchandise areas as well.
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