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Victoria's Secret's growing Pink line is aimed at a younger audience than the main Victoria's Secret brand. Over the past several years, the brand has expanded Pink a lot, so the line is now sold in dedicated Pink stores and showcased in a special segment of the annual nationally broadcast Victoria's Secret fashion show. Business Insider reported earlier this month that a Limited Brands executive confirmed the "Bright Young Things" line was for even younger girls than the main Pink line, which targets college students.
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- Companies:
- Victoria's Secret
- Places:
- Victoria
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