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Apple's Passbook virtual wallet application is being upgraded to support purchases in the retailer's stores, according to reports. The app currently allows users to store digital boarding passes, event tickets and gift cards in one place. Several companies, including Starbucks, Target and American Airlines have integrated Passbook into their customer-facing operations. Later this month, Apple stores’ point-of-sale system upgrades will allow employees to process payments via Apple gift cards loaded on the app. Future developments may include a full integration of iTunes users’ associated debit and credit cards.
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- Companies:
- Target
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