Amazon Leaps to Back Skateboard Star

Amazon.com has signed its first athlete sponsorship — with eight-time world skateboard champion Andy Macdonald — to coincide with the launch of its new online action sports store. Andy "Mac" will be featured in exclusive videos on the site, which will sell skateboards, BMX bikes, surf and stand-up paddle boards, skates, skis, and snowboards. He'll weigh in on the best products and give tips for new and experienced skateboarders.